Using interviews and podcasting as a link-building and content engine.
Erika Braeger of Tenspeed on building confident teams, using AI to kill the pre-work, writing humans-first-but-machine-readable, never rushing a migration, and what AI actually cites at the B2B evaluation stage.
The Faceless-Client Era Is Over: Lessons From Erika Braeger Read More »
Interviews build proprietary, high-depth content your competitors can’t scrape or replicate. Here’s why distribution plus depth is the durable SEO play.
The Content Library No Competitor Can Copy Read More »
Adrian Nikolov of Haide Digital and I get into why AI isn’t taking SEO jobs — fear is — plus owning your audience instead of renting it from Google, prompt-tracking’s non-repeatability problem, and where SEO’s real value sits in the AI era.
Owning Your Audience in the AI Era: My Conversation With Adrian Nikolov Read More »
Why opinions and entity signals get built on podcasts, Reddit, and articles, not on your own homepage. Lessons from Stephan Bajayo and Jason Wade.
Podcasts, Reddit, and the New Citation Map Read More »
After 20 years in SEO, podcasting is the highest-leverage hour in my week. Here’s why a recorded conversation beats another blog post.
Why Podcasting Sits at the Center of My SEO Practice Read More »
How I turn every podcast interview into relevant links, brand associations, and audience using press releases and profile optimization to compound the effect.
Every Interview Is a Link-Building Engine Read More »
A podcast guest spot ranks your name on Spotify in hours. Why interviews are the fastest entity signal and citation play in SEO right now.
Podcasting Is the Fastest SEO Channel Right Now Read More »
When it comes to marketing, especially in competitive spaces like SEO and digital marketing, the temptation to use flashy gimmicks can be overwhelming. But as I learned from my conversation with Marisa Cali, CEO of Be Present Events, on the Unscripted SEO Podcast by Cookeville Sunroom Company, authenticity consistently outperforms gimmicks in building lasting business
In the world of digital marketing and SEO, we spend countless hours optimizing headlines, tweaking meta descriptions, and fine-tuning page load speeds. Yet many businesses continue to overlook one of the most critical conversion elements on their websites: the humble contact form. Traditional contact forms are quietly sabotaging your conversion rates, and the data proves
Why Traditional Contact Forms Are Killing Your Conversion Rate (And What To Do About It) Read More »