When it comes to marketing, especially in competitive spaces like SEO and digital marketing, the temptation to use flashy gimmicks can be overwhelming. But as I learned from my conversation with Marisa Cali, CEO of Be Present Events, on the Unscripted SEO Podcast, authenticity consistently outperforms gimmicks in building lasting business relationships. This insight is […]
In the world of digital marketing and SEO, we spend countless hours optimizing headlines, tweaking meta descriptions, and fine-tuning page load speeds. Yet many businesses continue to overlook one of the most critical conversion elements on their websites: the humble contact form. Traditional contact forms are quietly sabotaging your conversion rates, and the data proves
Why Traditional Contact Forms Are Killing Your Conversion Rate (And What To Do About It) Read More »
As an SEO professional, I’m always eager to learn from industry experts who are pushing the boundaries of our craft. That’s why I was thrilled to recently sit down with Mordy Oberstein, the head of SEO brand at Wix and the founder of Unifi Brand Marketing, on my Unscripted SEO podcast. Mordy and I dove
Lessons on Integrating Brand and SEO from My Chat with Mordy Oberstein Read More »