No matter what job you work at, what company you work for, or where you go in your career, one thing that will always remain in tact is your personal brand. I’m not sure if you are familiar with what exactly a style guide is, but if you aren’t I encourage you to check out official …
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If it’s hard to get, it must definitely be worth something. This is what scarcity tells us. We attach more value to things that are few in quantity. We perceive things as more desirable when there’s a chance that we can’t acquire them anymore. We tend to want things that are harder to get. In …
Continue reading “Scarcity Marketing: 6 Innovative Tactics That Boost Your Sales”
Now that the majority of us are happy to conduct our business online rather than visit a shop or office in person, it is now more important than ever that every company has a website. But just having a website isn’t good enough – it has to be very user friendly. Everyone has access to …
Continue reading “How To Make Your Website User Friendly: A Checklist”
