# Jeremy Rivera SEO


## Posts

- [I Got Challenged On SEO ROI On My Own Podcast, And He Was Right](https://jeremyriveraseo.com/gert-mellak-seo-roi-challenge-search-console-bots/): I published a Search Console finding, then asked Gert Mellak to tell me I was wrong. He confirmed it, then argued SEO ROI is not measurable on its own. Here is what that did to twenty years of my own keyword math, and what I am changing in my reporting.
- [The $99 Ceiling Killed a Decade of SEO Tools. Something Changed.](https://jeremyriveraseo.com/ben-senescu-99-ceiling-what-changed/): I worked in SEO SaaS and watched the $99 price point kill good software for fifteen years. Ben Senescu walked around it, and the interesting part is not the pricing.
- [A Healthcare-Only Agency Just Confirmed the Boring Answer](https://jeremyriveraseo.com/isaac-justesen-boring-answer-local-seo/): I have told local business owners the same two things for a decade. A specialist who only markets clinics gave me the same answer, plus the jurisdiction problem I had wrong.
- [I Told a Client I Was Filtering Out Their Branded Search](https://jeremyriveraseo.com/filtering-out-branded-search-ann-smarty/): Ten years ago I told a client I was filtering their branded search out of the report. Ann Smarty now spends most of her time on the exact thing I threw away. What LLM consensus is, why branded search became the front door, and the honest thirty percent number she put on the SEO-to-LLM overlap.
- [What I Took Away From Interviewing Malte Landwehr](https://jeremyriveraseo.com/what-i-took-away-from-interviewing-malte-landwehr/): What I took away from interviewing Malte Landwehr: consensus beats your own pricing page, query fan-outs are workable, and the human belongs at the brief step, not the edit step.
- [A Tool Beats A Blog Post For Links](https://jeremyriveraseo.com/a-tool-beats-a-blog-post-for-links/): Christopher Gimmer put it plainly: people link to tools that solve problems, not to another wall of text. Here are five tools a consultant could ship.
- [Check Indexation Before You Blame The Algorithm](https://jeremyriveraseo.com/check-indexation-before-you-blame-the-algorithm/): Matt Mellinger's opener has saved me three awkward client calls. Before you diagnose anything clever, confirm the pages are actually indexed.
- [The Brief Is The Human Part](https://jeremyriveraseo.com/the-brief-is-the-human-part/): Nick Eubanks says humans brief, AI drafts, humans edit — and a lot of agencies have it backwards. My workflow after taking that seriously.
- [Local Links Are Just Relationships With URLs](https://jeremyriveraseo.com/local-links-are-just-relationships-with-urls/): Apurva Bose framed local link building as real-world relationship work. That is exactly how the Cookeville links I have built actually happened.
- [Why I Keep Saying Yes To Other People's Podcasts](https://jeremyriveraseo.com/why-i-keep-saying-yes-to-other-peoples-podcasts/): Greg Digneo argues you do not own the distribution Google gives you. As someone who hosts and guests, here is the honest ledger on what each one returns.
- [Answer The Phone Before You Buy More Traffic](https://jeremyriveraseo.com/answer-the-phone-before-you-buy-more-traffic/): Cameron Tope: spend twenty thousand a month on marketing, answer the phone two days later, and you are lighting money on fire. I hear this weekly.
- [Cite Well And You Get Cited Back](https://jeremyriveraseo.com/cite-well-and-you-get-cited-back/): Drew Dorenfest described the crawler verification loop better than anyone I have interviewed. Here is how I now brief writers because of it.
- [Your Website Is The Centre Of Everything Else](https://jeremyriveraseo.com/your-website-is-the-centre-of-everything-else/): Tom Malesic has run an agency for thirty years and his rule is blunt: if the website sucks, everything else you do is also terrible. He is right.
- [The Cheapest Traffic You Will Ever Have Is Today's](https://jeremyriveraseo.com/the-cheapest-traffic-you-will-ever-have-is-todays/): Zak Ali's line has been rattling around my head for weeks. If today's traffic is the cheapest it will ever be, what should you do with it right now?
- [I Was Wrong About Press Releases](https://jeremyriveraseo.com/i-was-wrong-about-press-releases/): I spent a decade telling clients press releases were dead. Bradley Benner’s AI-search argument made me revisit that, and I changed my mind.
- [You Cannot AI-Zap A Broken Water Heater](https://jeremyriveraseo.com/you-cannot-ai-zap-a-broken-water-heater/): Benjamin Behrooz said the future millionaires are blue-collar. Six weeks later I am more convinced, and here is what it changes about local SEO work.
- [The Link Metric I Stopped Reporting](https://jeremyriveraseo.com/the-link-metric-i-stopped-reporting/): After Bradley Benner said relevance is the only thing that matters, I pulled DA and DR out of my client reports. Here is what replaced them.
- [What a 30-Year Agency Owner Made Me Admit About My Own Consultancy](https://jeremyriveraseo.com/what-a-30-year-agency-owner-made-me-admit-about-my-own-consultancy/): I brought Tom Malesic back on the Unscripted SEO Podcast because the first conversation stuck with me. This one rearranged some furniture in my head, which is a different and less comfortable thing. Tom runs EZMarketing and is in his thirtieth year in digital marketing, twenty-ninth running his own shop, with roughly twenty-six hundred small […]
- [Doors, Not Dashboards: What Alex Zweydoff Reminded Me About Serving a Niche](https://jeremyriveraseo.com/doors-not-dashboards-what-alex-zweydoff-reminded-me-about-serving-a-niche/): Alex Zweydoff of ClearLead Digital measures SEO success by whether a property manager adds a door: owner intent, speed-to-lead, and hyperlocal pages.
- [How Richard Hickman Helps High-Ticket Coaches Break the Referral Ceiling](https://jeremyriveraseo.com/how-richard-hickman-helps-high-ticket-coaches-break-the-referral-ceiling/): Richard Hickman of Piqued Consulting on systems-first growth for high-ticket coaches, pricing for CAC, and building your site so AI cites you.
- [Search Everywhere Optimization: What I Learned from Finder’s Zak Ali](https://jeremyriveraseo.com/search-everywhere-optimization-zak-ali/): My takeaways from interviewing Finder US GM Zak Ali — surface optimization, retention, and the terminal-native SEO stack.
- [From Guest Seat to Authority: Building Entity Signals Through Conversation](https://jeremyriveraseo.com/from-guest-seat-to-authority/): How guesting and hosting podcasts build entity signals, citations, and an owned audience that converts on your domain instead of someone else's platform.
- [Marketing Through Conversations, Not Ads](https://jeremyriveraseo.com/marketing-through-conversations-not-ads/): Two Unscripted Small Business guests on why relationship-first marketing and real human connection beat a thousand ads in the AI era.
- [Be Where Decisions Are Formed, Not Where They're Made](https://jeremyriveraseo.com/be-where-decisions-are-formed/): Opinions form on Reddit and in articles before the click. There's no rank in an LLM, only what you give it to interpret. Two podcast guests on AI search.
- [The H1 Is for Humans, the Title Tag Is for Machines](https://jeremyriveraseo.com/h1-for-humans-title-for-machines/): Title tags talk to bots, H1s talk to people. Two podcast guests on why on-page basics and writing for humans still decide who converts.
- [SEOs Are Courtiers Now: What Federico Fancinelli Showed Me About the AI Court](https://jeremyriveraseo.com/seos-are-courtiers-now-what-federico-fancinelli-showed-me-about-the-ai-court/): 🎧 Listen to the episode: I’ll be honest: my conversation with Federico Fancinelli of GeoSonar rearranged how I see my own job. He’s spent two years in a GEO research lab, and the picture he paints is less “optimize a page” and more “work a royal court.” The court has new sovereigns I floated an […]
- [Why I'm Done Being a 'Lone Gunman' SEO](https://jeremyriveraseo.com/why-im-done-being-a-lone-gunman-seo/): 🎧 Listen to the episode: I’ll be honest: talking with Joshua Altman of Beltway Media changed my own opinion about the role of SEO. For most of my career I thought of myself as a lone gunman — head down, ranking pages, doing my own thing in my own lane. Joshua is a fractional Chief […]
- [Robots With Wallets: Rethinking Bot Traffic, Links & the Content Playbook](https://jeremyriveraseo.com/robots-with-wallets-christopher-gimmer/): What a conversation with Snappa/GoodMetrics founder Christopher Gimmer changed about how I think about agent traffic, earning links, and where SEO sits inside AI visibility.
- [The Faceless-Client Era Is Over: Lessons From Erika Braeger](https://jeremyriveraseo.com/erika-braeger-faceless-client-era/): Erika Braeger of Tenspeed on building confident teams, using AI to kill the pre-work, writing humans-first-but-machine-readable, never rushing a migration, and what AI actually cites at the B2B evaluation stage.
- [Join Me for Coffee & Links in Cookeville — Free Meetup July 7](https://jeremyriveraseo.com/coffee-and-links-cookeville/): I'm hosting a free link building meetup in Cookeville — July 7, 2026, 9 AM at Poet's Coffee. Come learn link building that works for LLMs and Google.
- [The Content Library No Competitor Can Copy](https://jeremyriveraseo.com/content-library-no-competitor-can-copy/): Interviews build proprietary, high-depth content your competitors can't scrape or replicate. Here's why distribution plus depth is the durable SEO play.
- [The Future Millionaires Are Blue-Collar](https://jeremyriveraseo.com/future-millionaires-are-blue-collar/): AI can't fix a roof. Why home-services and blue-collar trades are the real opportunity, and how customer-first positioning wins regulated markets.
- [Traffic Is a Proxy: Measure SEO by Revenue Instead](https://jeremyriveraseo.com/traffic-is-a-proxy-measure-by-revenue/): Stop panicking over traffic graphs. Tie SEO to revenue, build complete signals, and algorithm updates stop being scary. Lessons from two SEO pros.
- [Owning Your Audience in the AI Era: My Conversation With Adrian Nikolov](https://jeremyriveraseo.com/owning-your-audience-ai-era-adrian-nikolov/): Adrian Nikolov of Haide Digital and I get into why AI isn't taking SEO jobs — fear is — plus owning your audience instead of renting it from Google, prompt-tracking's non-repeatability problem, and where SEO's real value sits in the AI era.
- [Opposite Chairs, Same Truth: What a Paid-Media Pro Taught Me About Honest Marketing](https://jeremyriveraseo.com/matt-slaymaker-honest-marketing-conversation/): An SEO and a paid-media operator take opposite chairs and reach the same conclusion: fundamentals told honestly still win. My Unscripted SEO conversation with Matt Slaymaker.
- [What Rob Bonham Taught Me About Surviving SEO’s Agentic Age](https://jeremyriveraseo.com/rob-bonham-seo-agentic-age/): Two-decade SEO Rob Bonham on stewardship over volume, measuring in a post-attribution world, link building as footprint, and getting paid as an independent.
- [Podcasts, Reddit, and the New Citation Map](https://jeremyriveraseo.com/podcasts-reddit-and-the-new-citation-map/): Why opinions and entity signals get built on podcasts, Reddit, and articles, not on your own homepage. Lessons from Stephan Bajayo and Jason Wade.
- [Stop Trying to Please Everybody](https://jeremyriveraseo.com/stop-trying-to-please-everybody/): Paul Pape and Marc Pitts on why niching down, the rule of 100, and just getting started beat chasing everyone at once. Lessons from Unscripted.
- [Distribution Is the Last Moat Standing](https://jeremyriveraseo.com/distribution-is-the-last-moat/): When AI makes execution cheap and infinite, distribution is the only durable edge. Lessons from Nick Eubanks and Robert Spinrad on Unscripted SEO.
- [Write for Four Readers: The Scanner, the Reader, Google, and ChatGPT](https://jeremyriveraseo.com/write-for-four-readers/): Structure pages for skimmers, deep readers, Google, and now LLMs. Tom Malesic and Stephan Bajayo on depth, headings, and writing content that gets pulled.
- [Why Podcasting Sits at the Center of My SEO Practice](https://jeremyriveraseo.com/podcasting-at-the-center-of-my-seo-practice/): After 20 years in SEO, podcasting is the highest-leverage hour in my week. Here's why a recorded conversation beats another blog post.
- [Every Interview Is a Link-Building Engine](https://jeremyriveraseo.com/every-interview-is-a-link-building-engine/): How I turn every podcast interview into relevant links, brand associations, and audience using press releases and profile optimization to compound the effect.
- [Podcasting Is the Fastest SEO Channel Right Now](https://jeremyriveraseo.com/podcasting-is-the-fastest-seo-channel/): A podcast guest spot ranks your name on Spotify in hours. Why interviews are the fastest entity signal and citation play in SEO right now.
- [Cash Flow Is Queen: The Money Fundamentals Most Marketers Ignore](https://jeremyriveraseo.com/cash-flow-is-queen/): SEOs obsess over rankings while ignoring cash flow, clean books, and focus. Two small business pros on the money fundamentals marketers skip.
- [First Impressions Are Visual, Commitments Are Verbal](https://jeremyriveraseo.com/first-impressions-visual-commitments-verbal/): Why messaging clarity beats another design refresh, and how two SMB marketers rebuilt trust by fixing the brand promise instead of over-rotating to digital.
- [Your Website Is the Center of Everything — And Most Are Quietly Broken](https://jeremyriveraseo.com/your-website-is-the-center-of-everything/): One hard truth from two podcast guests: if your website converts poorly, nothing else in your marketing matters. Why conversions beat traffic.
- [AI Search Is Not SEO 2.0 — Stop Treating It Like Keywords](https://jeremyriveraseo.com/ai-search-is-not-seo-2-0/): AEO isn't SEO with a new coat of paint. Why getting found, chosen, and paid by AI is a different game, and why small businesses have the edge.
- [Relevance Is the Only Link Metric That Survived](https://jeremyriveraseo.com/relevance-only-link-metric-that-survived/): After 20 years of link building, DA, DR and trust flow are vanity. Relevance, entity associations and signal diversity are what actually rank.
- [Authority Is What Other People Say About You](https://jeremyriveraseo.com/authority-is-what-others-say-about-you/): Entity signals and third-party citations beat self-published content. Cite your sources so LLMs can verify your claims and cite you back.
- [Patrick Stox on Building in the GEO Era](https://jeremyriveraseo.com/patrick-stox-on-building-in-the-geo-era/): As a freelance SEO consultant who’s worked in-house, at an agency, and solo, I felt every bit of Patrick Stox’s career arc when we talked — he’s lived the same in-house/agency/freelance loop I have, and he’s just struck out on his own again. What I took away wasn’t a list of tactics; it was a […]
- [You Don't Have a Business Until You Can Leave It: Notes From My Conversation With Brad Poulos](https://jeremyriveraseo.com/you-dont-have-a-business-until-you-can-leave-it-notes-from-my-conversation-with-brad-poulos/): Twenty years in SEO taught me the difference between owning a business and owning a job — but Brad Poulos gave me the language for it. On the Barbados test, delegating outcomes, the SaaS expansion trap I watched from the inside, and why local service businesses now need two skill stacks.
- [What a Twin-Run Digital Agency Taught Me About Human Value in the Age of AI](https://jeremyriveraseo.com/what-a-twin-run-digital-agency-taught-me-about-human-value-in-the-age-of-ai/): Joel Miller of The SkyFloor on why human judgment still beats AI for sales analysis, what AI Overviews are doing to organic clicks, and how to build an audience Google can't take away.
- [Paul Pape Turned the Tables on Me Mid-Interview — and the Consulting Lessons Are Real](https://jeremyriveraseo.com/paul-pape-turned-the-tables-on-me-mid-interview-and-the-consulting-lessons-are-real/): I've interviewed hundreds of business owners and consultants across my podcast network, and Paul Pape's approach to consulting is genuinely unlike anything I've come across. Paul is the barkeep and game master at Gamify Business — he converts business problems into role-playing game mechanics so that clients who can't engage with traditional frameworks can actually learn and make progress.
- [Grant Simmons: What 30 Years of SEO Looks Like When the Algorithm Doesn't Know Itself](https://jeremyriveraseo.com/grant-simmons-what-30-years-of-seo-looks-like-when-the-algorithm-doesnt-know-itself/): Grant Simmons has been in SEO since the mid-90s. In this conversation he articulates the entity SEO framework, EntityMap.org, what the antitrust docs confirmed about engagement signals, and why the reporting gap is the real problem nobody has solved.
- [The Bing Playbook I Actually Use — And Why It Now Reaches ChatGPT](https://jeremyriveraseo.com/the-bing-playbook-i-actually-use-and-why-it-now-reaches-chatgpt/): At least three major LLMs — including ChatGPT — pull from the Bing index. Here's the six-step playbook I actually use for my clients, and why optimizing for Bing is now the most underused AI visibility strategy in SEO.
- [The Digital Shadow: Why the Best SEO You Can Do Happens Offline](https://jeremyriveraseo.com/the-digital-shadow-why-the-best-seo-you-can-do-happens-offline/): Your website is a shadow of your real-world company. A bigger, more active real-world company casts a bigger, more credible shadow. Here's why that framework has become more important, not less, as AI has taken over more of the search experience.
- [What Greg Digneo Taught Me About Flipping the SEO Budget — And Why I Agree](https://jeremyriveraseo.com/what-greg-digneo-taught-me-about-flipping-the-seo-budget-and-why-i-agree/): Greg Digneo runs Content Guppy, a B2B SaaS SEO agency, and his take on where search is heading tracks closely with what I've been seeing from the consulting side. Here's what the conversation on the Unscripted SEO Podcast taught me about the budget flip, the interview-first content model, and why email marketing just got a second job.
- [What a Nonprofit Consultant Taught Me About Marketing (That Most SEOs Miss)](https://jeremyriveraseo.com/what-a-nonprofit-consultant-taught-me-about-marketing-that-most-seos-miss/): I’ve been doing SEO for nearly 20 years. I’ve sat across from hundreds of small business owners and walked them through keyword strategies, link building, technical audits — the full playbook. And I’ll be honest: for most of that time, I thought marketing clarity was someone else’s department. Then I had Bruce Ashford on the […]
- [Jason Wade on AI Visibility, Entity Engineering, and the SEO You're Still Not Doing](https://jeremyriveraseo.com/jason-wade-on-ai-visibility-entity-engineering-and-the-seo-youre-still-not-doing/): Unscripted SEO Podcast | Host: Jeremy Rivera | Guest: Jason Wade, Ninja AI When Jason Wade of Ninja AI sat down with host Jeremy Rivera on the Unscripted SEO Podcast, the conversation went straight to the heart of what most SEOs are still getting wrong: they’re optimizing for search engines that already understand them — […]
- [Websites, Conversion, and the AI Sameness Problem: My Conversation with Greg Merrilees](https://jeremyriveraseo.com/websites-conversion-and-the-ai-sameness-problem-my-conversation-with-greg-merrilees/): Greg Merrilees has designed websites for over 2,000 businesses and counts Hollywood A-listers among his clients. As founder of Studio1 Design and author of Next Level Website Design, he’s spent 25 years watching what actually converts — and what just wins design awards. When he came on the Unscripted SEO Podcast, we got into the […]
- [What Timothy Malmros Taught Me About the $10 Loop Ranking Spam in Every Market on Earth](https://jeremyriveraseo.com/what-timothy-malmros-taught-me-about-the-10-loop-ranking-spam-in-every-market-on-earth/): I’ve been doing SEO for nearly two decades, and I still have conversations that genuinely shift something in how I see the search landscape. My recent episode with Timothy Malmros on the Unscripted SEO Podcast was one of them. Timothy spent close to twenty years in gambling affiliate SEO — a vertical where the money […]
- [What a 10-Year SEO Freelancer Taught Me About AI Search, Scaling, and Saying What You Actually Do](https://jeremyriveraseo.com/benas-leonavicius-ai-search-freelance-seo-insights/): What a 10-Year SEO Freelancer Taught Me About AI Search, Scaling, and Saying What You Actually Do I recently sat down with Benas Leonavicius, a Lithuanian SEO freelancer who’s spent a decade navigating e-commerce, SaaS, and personal branding clients — and is now pivoting to build a full agency focused on keynote speakers and coaches. […]
- [Why Authentic Marketing Beats Gimmicks Every Time: Lessons from Event Marketing Expert Marisa Cali](https://jeremyriveraseo.com/why-authentic-marketing-beats-gimmicks-every-time-lessons-from-event-marketing-expert-marisa-cali/): When it comes to marketing, especially in competitive spaces like SEO and digital marketing, the temptation to use flashy gimmicks can be overwhelming. But as I learned from my conversation with Marisa Cali, CEO of Be Present Events, on the Unscripted SEO Podcast by Cookeville Sunroom Company, authenticity consistently outperforms gimmicks in building lasting business […]
- [Why Traditional Contact Forms Are Killing Your Conversion Rate (And What To Do About It)](https://jeremyriveraseo.com/why-traditional-contact-forms-are-killing-your-conversion-rate-and-what-to-do-about-it/): In the world of digital marketing and SEO, we spend countless hours optimizing headlines, tweaking meta descriptions, and fine-tuning page load speeds. Yet many businesses continue to overlook one of the most critical conversion elements on their websites: the humble contact form. Traditional contact forms are quietly sabotaging your conversion rates, and the data proves […]
- [Lessons on Integrating Brand and SEO from My Chat with Mordy Oberstein](https://jeremyriveraseo.com/lessons-on-integrating-brand-and-seo-from-my-chat-with-mordy-oberstein/): As an SEO professional, I’m always eager to learn from industry experts who are pushing the boundaries of our craft. That’s why I was thrilled to recently sit down with Mordy Oberstein, the head of SEO brand at Wix and the founder of Unifi Brand Marketing, on my Unscripted SEO podcast. Mordy and I dove […]

## Pages

- [Freelance Cash Command](https://jeremyriveraseo.com/cash-command/): This content is password-protected. To view it, please enter the password below. Password:
- [Jeremy Rivera — Résumé](https://jeremyriveraseo.com/jeremy-rivera-resume/): Jeremy Rivera — 19 years in technical & local SEO, SEO SaaS product management, and content strategy. View or download the full résumé.
- [Nashville SEO Services](https://jeremyriveraseo.com/nashville-seo/): Nashville SEO services from a 19-year industry veteran. Jeremy Rivera helps Nashville and Middle Tennessee businesses turn organic search into revenue — audits, local SEO, forecasting, and podcast-powered authority.
- [Fractional SEO Services](https://jeremyriveraseo.com/fractional-seo/): Senior, embedded SEO leadership on a monthly retainer — the in-house SEO director your business needs, for a fraction of a full-time hire. Fractional SEO with 19-year veteran Jeremy Rivera.
- [Technical SEO Audit](https://jeremyriveraseo.com/services-2/technical-seo-audit/): TECHNICAL SEO Technical SEO Audit The foundation everything else sits on — crawlability, internal-link architecture, Core Web Vitals, and structured data, audited against what the algorithm rewards now and next. Technical SEO Audit If your site has the right content but still isn’t ranking, the problem is usually under the hood. A technical SEO audit […]
- [Podcast-Powered SEO](https://jeremyriveraseo.com/podcast-powered-seo/): Interviews as a link-building and content engine. Every guest conversation becomes citations, entity signals, and a library of content almost no competitor can replicate.
- [Small Business & Local](https://jeremyriveraseo.com/small-business-local/): For early-stage entrepreneurs and local businesses who need clarity, not a retainer. The offline moves that build the real-world company your SEO is only a shadow of.
- [AI Search & GEO](https://jeremyriveraseo.com/ai-search-geo/): Being retrieved is not being cited. This is where I'm spending my own attention: entity engineering, AI visibility, and getting your brand quoted by ChatGPT, Google AI Overviews, and the rest.
- [Search Fundamentals](https://jeremyriveraseo.com/search-fundamentals/): The craft underneath every algorithm update: how ranking actually works, what entities are, and where to spend first. The fundamentals don't change as fast as the headlines say they do.
- [Digital Christian Collaborative — Cookeville Entrepreneur Community](https://jeremyriveraseo.com/digital-christian-collaborative-cookeville-entrepreneur-community/): Building Cookeville’s Christian Entrepreneur Community The Digital Christian Collaborative is a hands-on training and community program for Christian entrepreneurs and small business owners in the Cookeville, Tennessee area. The mission is simple: give faith-driven business builders the digital marketing skills and peer support they need to grow — without the noise, the jargon, or the […]
- [Foundational Consulting with Jeremy Rivera](https://jeremyriveraseo.com/foundational-consulting-with-jeremy-rivera/): FOUNDATIONAL CONSULTING Foundational Consulting A focused, one-off strategy session — an honest read of your digital footprint and your 2–3 highest-leverage moves, direct and without a sales pitch. $200/hr Consulting Rate — 30-Minute Foundational Session Book Your Session → Who This Is For This session is for entrepreneurs and business owners who are building something […]
- [Podcast-Powered Link Building & SEO Production](https://jeremyriveraseo.com/podcast-powered-link-building-seo-production/): PODCAST-POWERED SEO Podcast-Powered Link Building: Authority You Can’t Outsource to AI Every SEO consultant I know has the same problem right now: the tactics that generated links two years ago are either dead, fee-walled, or producing links nobody trusts. And the content strategies that worked before ChatGPT exist in a market where anyone can produce […]
- [Published SEO Author: Jeremy Rivera](https://jeremyriveraseo.com/published-seo-author-jeremy-rivera/): PUBLISHED SEO AUTHOR Published SEO Author After nineteen years as an SEO journalist, consultant, and podcast host, Jeremy Rivera became a published author on January 1, 2025 — with a tongue-in-cheek exploration of knowledge graphs, entities, and the absurd lengths one will go to earn a knowledge panel. After a long career as an SEO journalist, article […]
- [Prices](https://jeremyriveraseo.com/prices/): PRICING SEO Pricing — Transparent, No Retainer Theater I don’t do vague “custom pricing” that requires three discovery calls before you find out what anything costs. Here’s what I charge and what you get. Link Building — $150 Per Link White-hat links from real small businesses, nonprofits, and SaaS sites. No paid placement farms, no […]
- [Cookeville SEO](https://jeremyriveraseo.com/cookeville-seo/): LOCAL SEO · COOKEVILLE, TN Cookeville SEO Services from a 19-Year Industry Veteran I’m Jeremy Rivera — published SEO author, founder of SEO Arcade, and host of the Unscripted SEO Podcast. I help Cookeville and Upper Cumberland businesses turn organic search into their most reliable revenue channel. Schedule a Free 30-Min Chat → 19+ years […]
- [Hire Me](https://jeremyriveraseo.com/hire-me/): WORK WITH ME Hire Me for SEO I’ve been doing SEO consulting for nineteen years. I’ve worked with local service businesses, B2B SaaS companies, e-commerce stores, and everything in between. I’ve seen every flavor of “SEO strategy” come and go — and I have a pretty clear sense by now of what actually compounds and […]
- [Reviews](https://jeremyriveraseo.com/reviews/): A 5.0 rating across SEO consulting clients and Unscripted Podcast guests — real testimonials for Jeremy Rivera, going back to 2015.
- [Resume](https://jeremyriveraseo.com/resume/): Jeremy Rivera — SEO consultant résumé. 19 years across enterprise, SaaS, e-commerce, and local SEO; founder of SEO Arcade, host of the Unscripted Podcast Network, and published SEO author.
- [SEO ROI](https://jeremyriveraseo.com/seo-roi/): The only SEO metric that matters is the one your business can feel. How Jeremy Rivera forecasts, measures, and reports the real return on search — revenue, leads, and calls over vanity rankings.
- [SEO Blog](https://jeremyriveraseo.com/blog/): There’s a lot that happens in SEO. I’m a host for an unscripted SEO podcast, I’m working with multiple agencies as a freelancer, and also have my own SEO SaaS where I publish content. I’ll post my thoughts, recaps and insights from my podcasts and other work here to help anyone who is learning SEO […]
- [SEO Services I Offer](https://jeremyriveraseo.com/services-2/): SEO SERVICES SEO Services: Links, Authority & Content That Lasts I’ve spent nineteen years watching the tactics change and the fundamentals stay the same. Outreach-based link building is largely burned out — most sites are either behind a fee wall or publishing irrelevant guest posts for money. AI-generated content has made the cheap stuff indistinguishable […]
- [Contact](https://jeremyriveraseo.com/contact/): Contact Jeremy Rivera The best way to start is a 30-minute call. I’ll ask about your situation, tell you what I see, and give you something useful — even if we don’t end up working together. Book a free 30-minute call on TidyCal → Prefer to Send a Message? Tell me what you’re working on, […]
- [Small Business SEO](https://jeremyriveraseo.com/seo-basics-for-small-business/): SMALL BUSINESS SEO Small Business SEO: Building Authority That Outlasts the Algorithm Most small businesses come to me after they’ve already tried SEO. They bought a package from an agency. They got monthly reports full of graphs. And eighteen months later, they’re not sure what changed or why they’re still paying for it. That’s not […]
- [About](https://jeremyriveraseo.com/about/): ABOUT JEREMY RIVERA About Jeremy Rivera — 19-Year SEO Veteran I got into SEO by accident — and I mean that more literally than most people do. Early in my career I was a customer support rep at a web hosting company. Trying to make life easier for our customers, I built out a feature […]
- [Home](https://jeremyriveraseo.com/): Cookeville SEO Consultant: Links, Authority & Content That Compounds I’m Jeremy Rivera. I’ve been doing SEO consulting for nineteen years — for enterprise sites, SaaS companies, local service businesses, and e-commerce stores. I specialize in the part of SEO that most consultants skip: building authority through real-world activity, not manufactured signals. Schedule a free 30-minute […]

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