How And Why Your Business Should Establish Authority

No matter how digital and technologically advanced business gets, human beings will always remain bound by their fundamental traits. One of them, is the psychological aspect that the concept of trust challenges us with. Trust comes in different forms but when it comes to consumers and companies, think of it as the bridge. It has […]

How to Use Rank Trackers Effectively

  Search Engine Optimization is an excellent way to boost your brand visibility, it’s a great long-term investment with traffic potentially arriving for a long time after you’ve made the neccesary things to grow. With an effective SEO campaign, you also enhance productivity in your business. Even so, the internet is becoming a highly competitive […]

Blockchain Mistakes Businesses Often Make

https://pixabay.com/en/bitcoin-currency-technology-money-3089728/ There is no denying that Blockchain is taking over at the moment. Many companies are implementing the Blockchain because it promises a lot of potential. However, unfortunately, there is no denying that a lot of projects do not make it past the production stage. With that being said, continue reading to find out more […]

A Lone Ranger: What Can You Do When You Know Nothing About Running A Business?

Picture While you may have the appropriate academic knowledge when you're starting a business, do you need to know about the industry you’re going into? While infinite knowledge of your brand or marketing techniques may serve you well, when we have an instinct that we need to follow, it can lead us up the garden […]

The Perfect Marriage: UX And SEO

https://images.pexels.com/photos/374631/pexels-photo-374631.jpeg?auto=compress&cs=tinysrgb&h=350 Do you view SEO and UX as separate entities? If so, now is the time to stop. Using black hat techniques, for example, cloaking and utilizing white text, as well as stuffing a poorly designed website with keywords were once successful tactics for climbing search engine result pages. However, these days are most certainly […]

Cashing In On Your Blog

Source Blogs are hugely popular. Especially now that it’s so easy to start one. New websites start up every day and blogs come in all different shapes, sizes and niches. People blog about their families, their lifestyles, the foods that they enjoy. They blog about crafts, ideas, inventions, illnesses and a mixture of everything. If […]

Building A Better Brand Image (It’s Not All About Marketing Campaign)

First impressions count for everything in business. As such, it is imperative that you go the extra mile to ensure your brand hits the mark time and time again. Designing great logos and using SEO and paid social media to spread the word will provide the best foundations. For true success, though, you’ll need to […]